How to write a compelling title

Your title is an opportunity to draw attention to what’s great about your space. Short titles work best, and you don’t have to use all 50 characters available.

Here are 3 sample titles for inspiration:

• Seaside retreat with kayaks
• Romantic Victorian guest room
• Eco-friendly studio near LAX

To write yours, think about what makes your place appealing and unique. Don’t try to tell the whole story – simply invite guests to learn more.

Try these tips for writing a compelling title:

• Jot down a few words that describe your place in specific terms, like “quiet”, “bright” and “central”. 
• Note features that might spark guests’ interest, like proximity to a point of interest.
• Leave out details that already appear in search results, like the city or town and total number of beds.
• Capitalise only the first letter of the first word in your title and any proper names.
• Avoid emojis, symbols and special characters.

You can change your title anytime. In fact, many hosts update their titles when they add amenities or learn what their first few guests like best.